Wednesday, July 4, 2012

The Food Supply Chain - "Not in Season" Goes The Way of The Busy Signal

An area in supply chain where I have never worked yet have always been wildly impressed with is the food supply chain / cold supply chain.  Today for the 4th of July we were shopping in a Meijer store in our local town.  The amount of fresh fruit and vegetables available was just astonishing.  Were it not for innovation in temperature control and other aspects of this supply chain this type of food would not be available so readily.

Remember when you would want some fruit or vegetable and your parents would tell you it was not available because it was "not in season".

"Not in season" is not something you hear much anymore;  It has gone the way of the busy signal.  Everything is in season somewhere in the world and the sophisticated food supply chains now bring it to you, where ever you are, and amazingly at very low cost.

Of course this comes at a cost of sustainability and there is now a big push to buy local.  Buying local means, however, you will not get everything all the time.  I recently read of a cherry farmer who lost his cherries in Michigan due to the crazy early warm weather we had this year.  He was able to secure cherries in Poland!  If it were not for a sophisticated supply chain this would not be possible.  "Buy local" in this case would mean no cherry pie.

So, thanks to all the great individuals and suppliers working in this supply chain.  Your innovation truly has made the world a better place and I really do believe we have "solved world hunger".


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